Whether in sport or in everyday life: Enthusiasm and loyalty are what fans are all about. Because fans know everything about their brand, they talk about it and defend it. Fans are willing to invest more for and in a brand - heart, time, money, commitment.

The shop fitting professionals of 'umdasch The Store Makers' and the intralogistics specialists of TGW have developed an innovative shop and logistics concept for the food retail trade: OmniStore. Behind this is an Omnichannel model that also optimally integrates logistics processes. It combines the strengths of stationary retail with the amenities of e-commerce, utilising the existing branch network. At the trade forum of the CASH trade magazine in Fuschl, Austria on 24th-26th April 2019, OmniStore was presented to a large specialist audience for the first time.

Petrol stations change. In times of e-mobility and autonomous driving, they are no longer just a place to refill fuel. They are a service point, a place to meet and experience. Convenience plays an increasingly important role, the fulfilment of all demands of the vehicle and the traveller. This must become the goal. The new fuel for petrol stations is the experience as spirit is what really drives people today... but what about tomorrow? Michaela Schölnberger, Engineering Director at umdasch Food Retail talks about the "petrol station of the future".

For so many years, we thought of airports as simply places to pass through; like a bus station or a turnstile, but now we are seeing that airports themselves can be the attraction. With the era of social media and with travel on everyone’s bucket list these days, airports are seeing an all-time high in traveller numbers. In addition, these travellers are savvy-travellers. The millennial generation have likely seen more than a handful of airports in their lifetime and Generation Z are sharing their airport experiences with the world. Increasing usage of social media and the internet in today’s communications and retail climate, means that every part of the journey is documented, from the airport to the hotel. If an airport can harness the interest of travellers as opposed to simply being a place to pass through, they will stand out and succeed. We ask here, what makes a great airport?

The "Salone del Mobile" trade fair at the Fiera Milano exhibition centre in Rho is considered one of the most important and largest furniture fairs in the world and took place this year from 9 to 14 April. More than 2,000 designers from all over the world present their latest creations here: From padded furniture to wood, metal and plastic furniture, everything was there again. In addition to more than 300,000 visitors, our designers Julia Mitteregger and Phillip Zipfinger from umdasch Shop Consult were there as trend scouts to inform themselves about the latest trends for their work and to continue to design successful stores.

At this year's ISE - "Integrated Systems Europe" - the world's largest trade fair in the digital sector in 2019, 1,300 exhibitors presented the latest trends from the digital world to over 80,000 visitors in Amsterdam. Manuel Pilz, Sales Manager at umdasch Digital Retail, was on site as Trend Scout and reported on his personal highlights for the retail sector.

The Store Makers of umdasch, Austria, are taking over the digital signage specialists Gundlach SEEN MEDIA, which has its headquarters in Germany. The acquisition of this company strengthens umdasch’s competence as a supplier of digital solutions at the point of sale.Since 2014 the Store Makers at umdasch have been supporting prestigious international customers in the retail sector through its own Digital Retail Division based in Linz, Austria with regard to digital signage projects and in the fitting out of sales areas with electronic price labelling and interactive experience solutions. Recently, for example, the digital professionals at umdasch won a contract to equip over 1,300 branches of DÄNISCHES BETTENLAGER with electronic price labelling. When developing concepts for stores and furniture, umdasch takes technologies and digital options into account and integrates them with precision. umdasch’s customers can thus profit from the wide-ranging expertise of the Store Makers in the complete fitting out of a retail area.